Facebook has been a giant in the world of content distribution for a few years now. Every hour 3 million links are shared on Facebook and because of this marketers and content creators are finding it incredibly difficult to get …

Facebook Instant Articles – Everything Marketers Need to Know Read more »

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Explaining the What, Where, When, Who and Why of Omnichannel Ecommerce. M-commerce. F-commerce. Social-commerce. Every letter imaginable has been dropped in front of commerce to define a new digital channel that customers can interact and transact with. Demonstrating the way …

Omnichannel Retailing for Digital Marketers Read more »

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Chris Soames at Smart Insights has shared some powerful insights on how the BBC grew their Good Food channel by 60%. Enterprise organisations can learn a lot from this article. With huge content repositories and large teams producing copy they …

Enterprise SEO: 60% growth for BBC Good Food channel Read more »

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View full size digital marketing technology matrix Key takeaways CRM and web analytics are the standard for web marketers Bid management technology has a good impact for minimal resource investment MVT tools are underutilised and can really drive additional revenue …

The value and usage of digital marketing tools Read more »

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