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Category: Multichannel

Lego: The building blocks of next generation high street retail

By David Sealey Posted on 25 January 2013 Posted in Multichannel No Comments
Lego: The building blocks of next generation high street retail

Lego can only win in the new multichannel world. They have a great core product that remains as popular with kids and big kids as it did 10 years ago.

Tagged with: high street, Lego, multichannel, retail

Sad but predictable: The demise of HMV

By David Sealey Posted on 15 January 2013 Posted in Marketing, Multichannel No Comments
Sad but predictable: The demise of HMV

Tight aisles. Stacks of DVDs and CDs. Permanent discounts. When I think of HMV, this is what comes to mind. It is a retail experience I dread as an adult. As a teenage I loved it though, we would go …

Sad but predictable: The demise of HMV Read more »

Tagged with: HMV, retail environment

Multichannel isn’t the answer for struggling retailers

By David Sealey Posted on 2 November 2012 Posted in Digital Marketing, Multichannel No Comments
Multichannel isn’t the answer for struggling retailers

Comets fall into administration highlights the challenges that classic retailers are facing. The answer – according to just about every link, event and article I see – is multichannel. I don’t think it is.

Tagged with: multichannel retail, Multichannel retailer, retail brands, Retailing

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