SXSW is difficult to summarise. It is equally brilliant and frustrating. On the one hand you can learn about cloud architecture from Amazon’s CTO or open web standards from Tim Berners-Lee. On the other, you can queue with 300 people …
Nate Elliott of Forrester gave an engaging presentation today on the differences between user intent and affinity. Marketers can start to tap into this data of intent and affinity as it becomes available from Google and Facebook. However the key …
It was an absolute pleasure to hear from Sir Tim Berners-Lee today. His passion for the web and depth of knowledge were staggering. In the introduction the point was made that he could have privatised the web for personal gain …
SXSW started today and as a first timer I found the day somewhat frustrating and confusing. Everything was too busy. I couldn’t get into presentations and the weather was abysmal. That all turned around when the afternoon started. I managed …
SXSW Day One: Gamification, Enterprise Mobility and Nice People Read more »