Carte blanche for organisational structure is a rare treat for executives. Often they inherit a team structure or have to shape a team within an existing organisation structure. But what would happen if we had to build a marketing and …
An organisational structure for marketing and digital Read more »
Investment in digital won’t make up a for a bad business model. That was the third finding from my analysis of digital leadership among UK companies (and the odd US one too).
Do you wish your business could change faster? This week’s post is a link out to an article I published last week with SmartInsights. It focuses on academic – although very practical – work by John Kotter on how businesses …
In business we operate in a world of lose definitions. Strategy is a word that often finds itself contorted to fit different meanings and circumstances. I’m personally a fan of Michael Porter’s definition that strategy should 1, define a value …
When setting a plan or strategy in place, what is our target time-frame for delivery? One year perhaps? Maybe three? If the time-frame is set what is the objective of strategy. Importantly does that objective align with your customer’s expectations …
Playing to where the puck will be – digital strategy for tomorrow Read more »
Digital transformation improves customer experience and business operations. It also supports the deployment of new business models that were previously too costly or technically infeasible. Porter’s Value Chain provides a framework opportunity to explore new opportunities for digital transformation in …
With the ever increasing focus on digital there is a new vocabulary developing. The following 46 digital phrases have sprung up in research papers and blog posts:
The results of Forrester’s State of Digital Business 2014 survey are in. Although 74% of business have a digital strategy, execution remains a major concern. CEOs within mid-large sized businesses are also failing to assess the digital threat/opportunity and create …
Three Important Statistics on the State of Digital Strategy in 2014 Read more »
John B Kotter has researched and developed a set of principles that can be used by companies to accelerate change delivery. At the heart of the theory is the concept of a second operating model powered by volunteers from across …
With the scalable power of cloud computing and the capabilities of Big Data, we are closer than ever to having the kind of Digital Nervous System that Bill Gates described in his 1999 book Business at the Speed of Thought.